• Jay Tasanyurek, MA, PCC

    Professional Certified Coach & Mentor


    I help people explore and embrace their motivational blueprint and design their life based on that.



    "Knowing others is a strength, knowing yourself is true wisdom."


    Jay is a Professional Certified Coach, Reiss Motivation Profile® Master, MBTI® Practitioner, LAB and NLP Certified Professional, applying her skills to support clients in dealing with various situations that have impacted their performance, fulfillment and balance in life.
    Her coaching style and approach is foundational, oriented towards what is meaningful and sustainable in a client's life.


    Jay believes in greatness through alignment, from personality to teams, and systems. She believes in collaboration and partnerships. Her personal mantra is "No one can whistle a symphony. It takes a whole orchestra to play it.”

    She collaborates with Truvian Partners, Enriching Relationships, Aventura Corporate, and StepUP Middle East.




    Coaching areas:


    Career & talent management using RMP, MBTI, LAB.

    Self-awareness, self-esteem, acceptance and perceived limitations.

    Understanding self within a team, or system.

    Creating alignment.

    Dialogue for problem-solving.

    Communication, collaboration, and performance in teams.


  • Testimonials

    "It is never too late to be what you might have been."

    "I wholeheartedly give my endorsement for Jay Tasanyurek as an excellent life and business coach. She is very committed to the best coaching standards and she is a great role model for her clients and all those around her. It has been a pleasure to be her mentor. I am thrilled we have Jay in our industry."
    Ch. C., MCC, Hall-of-Fame Master Certified and Board Certified Life and Business Coach

    "Jay is a great coach, very passionate about helping you to accomplish your goals and to increase your self-awareness during the process. She has great listening skills, noticing what you say and what you don’t say. She challenges you and is honest with you. She asks you questions that change your perspective and help you think about things you had not considered before. She truly cares about your development, and will support you during the whole process."

    K. I., HR Professional at TE Connectivity

    "Jay is an amazing personal and professional coach. She helped me to understand my values and increase self-awareness. Jay is a very intuitive and positive person. I can sincerely recommend her to anyone who would like to find their direction in life."

    L. H., EK Planning, and Operations

    "Jay has an incredible talent in supporting clients to understand, appreciate their uniqueness and build their life around it. Thanks to her my life changed and started moving in a direction that energizes me and makes me happy."

    Z. M., Founder of Health in Action

  • Inspiration

    "Be willing to be uncomfortable. Be comfortable being uncomfortable. That is where the change begins."

  • Connect

    "We are what we repeatedly do. Excellence, then, is not an act but a habit."

  • Need to Talk?

    Request Your 60-Minute Complimentary Consultation Call

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